PHAIDON

Japanese studio teams up with Established & Sons

London Design Festival collaboration includes Phaidon reading room
 


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Details

Established & Sons HQ, 5-7 Wenlock Road, London, United Kingdom

establishedandsons.com

From: 19 September 2011
Until: 25 September 2011

Opening hours:
Wednesday - Thursday:
9.30 am until 4.30 pm

Friday - Sunday:
9.30 am until 5.30 pm


event


 

Japanese design firm Nendo can do no wrong. Lead by the low-profile genius of architect Oti Sako, it has just brought out a range of paper-inspired electronic accessories like the stylish wireless mouse 'Orime' - meaning 'fold' in Japanese (image above). It also boasts a collection of bold graphic packaging designs and has created a host of cool minimalist interiors for the likes of Puma, Kenzo and Issey Miyake.

Now Nendo has teamed up with British-based manufacturing company Established & Sons (which itself has worked with many of the big-dogs of product design including Revolver, Pour and Quilt) for London Design Festival to create the installation 'My London' which you can see at the Established & Sons HQ on Wenlock Road, London (until September 25).   

The Japanese company, has selected its favourite products from Established & Sons' collection to show in the gallery. It has also contributed its own design for the space which takes the form of a massive screen made of no less than 14,000 maps of London printed on transparent paper displayed on a huge concrete wall in the gallery.

There's also a place in the showroom where you can sit down, relax and have a read of some of Phaidon's excellent collection of books which explore the past and present of product and interior design.

 

For our unmissable London Design Festival events, click here.  


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Courtesy Nendo Inc